Class Blog for JAMC 1400, Web Production


Short cut to class schedule; QR codes can be scanned by smart phones in order to navigate to a web page.

Welcome to JAMC 1400, Web Production! This course is designed to help students effectively engage a web-based audience using text, graphic, audio, and social media. In addition to developing technical skills in the areas of web design & production, social media management, search engine optimization and usability testing, we will try to keep up with trends in web production and social media.

Because technology development is a moving target, check this page’s blog posts for detailed updates about required readings, assignments, and due dates. This course calendar is another format you can use to let you know of due dates for projects and graded work.

Please note that any ads you see on this website, including some in-text hyperlinks, are placed here by WordPress and/or Google chrome. I do not endorse the promoted products.
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Posted by on January 15, 2013 in Introduction & Background


Week 6: Who Are You, Anyway?

Due Tues: Bring to class (or have electronic access to) a professional photo of yourself and a professional resume (as a Word or InDesign file).

Also, read the following: NewsU Pack, WP for Beginners: Managing Content, Managing Photos and these articles:

In class we will get started writing a “bio,” which is the lynchpin for expanding your thought leadership and recognition, especially online. NO BLOG COMMENT DUE, but think of the answers to the following questions as your blog comment.

  1. Who am I? (your tagline or elevator speech)
  2. How can I help you? (used to be thought of as “objective” on a resume, but this turns it upside down…don’t tell me the job YOU want but rather what you can contribute to THE JOB, whatever that is: grad school, volunteering, career)
  3. How do I know what I know (this could be educational background, but it could also be a “singular experience,” some event(s) that has directed you toward a goal with your life)?
  4. What do you share in common with the audience? (that depends who YOUR audience is, so you can interpret that one for yourself)

Due Thurs. Read
Thurs. Discussion: Copyright of Visuals on the web AND work on website in class.

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Posted by on September 25, 2014 in trends and developments


Week 5: More Usability and Some Navigation

Don’t Make Me, Chaps. 2-4, 6-7; NewsU WP for Beginners course: Working with Widgets, Building Menus, Toolbars
Due Tues: WordPress demo: widgets, toolbar, more about menus
Due Thurs.: Blog comment: try 2-3 themes for your personal website project and “review” them based on how well they meet the rules you found in the Krug book, custom layouts, widget areas.

In class: choosing the best theme.


Posted by on September 18, 2014 in trends and developments


Week 4 (Already?!)

I am posting this early because we won’t be meeting as a class on Thursday of Week 3.

Due Tues: NewsU Course and Quiz, “What Makes a Great Blog” before the beginning of class. (50%=100%). Can’t find it? Click here.

In class blog comment: usability analysis of one of your favorite blogs, by a friend who doesn’t hasn’t seen it before, using this script: Be ready to present results in class.
In-class Lab: Editing Workshop, Your Blog Post
Due Thurs.: Blog post #1 A Few of My Favorite Blogs (at least 3 analyzed).
In-class Lab:
Brainstorm site architecture, and adding pages in WP


Posted by on September 8, 2014 in trends and developments


In-class assignment: Blog Post List ideas

After the brainstorming exercise, post your best list blog post idea (as a comment), using a headline and 1-3 short sentence “pitch.”

(If you don’t see the comment right away, never fear, I’ll find it to give you participation credit. It is a technical issue when in this classroom.)


Posted by on September 4, 2014 in trends and developments


Week 3: Starting in WordPress and Conferences

Due Tues.:UPDATE!  Our Digital Coursepack is ready.  Here is the direct link: Click on the blue “enroll now” button so you can purchase the coursepack.  If you are already registered in NewsU, be sure to use that existing account; you may have accumulated “training points” that will help you reduce the cost.

When the course opens, see the list of courses in the left-hand sidebar. Open “WordPress for Beginners.”  Please read through these sections of the course:

  • Logging In,
  • Your First Post,
  • Publish!,
  • Posts v. Pages, and
  • Managing Settings

Thurs. (and Weds.): Individual Conferences. See Sign Up Genius email to schedule.

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Posted by on September 4, 2014 in trends and developments


Week 2: In Class Exercise (2:00 p.m. section only)

As a comment, post your topic and at least 3 items from your listening budget.


Posted by on September 2, 2014 in trends and developments


Week 2: Branding & Blogging

Due Tues.: Blog comment about Don’t Make Me, Chap. 5; plus additional reading below(4)

To make your required comment below, first find a “great” blog on a topic that you might like to blog about, a blog you already read, or one on a student website (examples ) from this class. Using specific terms from the online and textbook reading, give two (2) reasons (supported by examples from the blog…be very specific to get full credit) why this blog appeals to its audience (you!) and the content matches a smart niche, plus two (2) reasons it is well-done in terms of usability/scannability.  Try to add a hyperlink to the blog or a specific post (if you can’t do this, we will learn how-to in class).

In-Class Assignment to help with your first Blog Post: Develop your “Listening Budget” of 5 key people to follow on Twitter, 5 different folks to connect with on LinkedIn, and 5 RSS feeds to subscribe to, all of which will feed you content for your blog about your profession or area of interest. (you don’t need to post this: just for your use).



Posted by on August 28, 2014 in trends and developments